Leadership & Work Experience

Leadership

President, South Asian Business Association (SABA)

Fordham University | 2023–2024

Transformed a cultural club into a dynamic leadership platform.

Highlights:

  • Hosted Fordham’s largest SABA Diwali Bash (150+ attendees)

  • Tripled member engagement through inclusive outreach

  • Partnered with other clubs for career/networking events

  • Oversaw logistics, marketing, and execution end-to-end

Board Member, Graduate Marketing Society

Fordham University | 2023–2024

Key Contributions:

  • Hosted marketing tools/workshop sessions

  • Organized career mixers connecting 100+ students with professionals

  • Managed content calendar and grew community presence

Work Experience

Corporate Marketing Manager

Net Zero Logistics | New York, NY | Feb 2025 – Present

  • Created content and automation strategies boosting engagement by 60%

  • Designed sales decks improving pipeline conversions by 35%

  • Used CRM tools to segment and personalize communications

Marketing Assistant

FastSigns NYU | New York, NY | Aug 2024 – Feb 2025

  • Ran SEO and Google Reviews campaign (+150% visibility)

  • Automated B2B pipelines, lifting conversions by 40%

  • Supported Meta ad campaigns using A/B testing and segmentation

Marketing Associate

Evolution International Inc. | New York, NY | Jun 2024 – Jul 2024

  • Integrated CRM and targeted donor messaging (+20% fundraising)

  • Managed branded content via Punchh (+12% engagement)

  • Streamlined campaign automation via Marketo & Salesforce

Graduate & Teaching Assistant – Marketing and Sustainability

Fordham University | New York, NY | Jan 2024 – Dec 2024

  • Supported curriculum development and research

  • Contributed to sustainability certification (AASHE STARS)

  • Created digital learning content and visual materials

Marketing Analyst

Great Place to Work India | Mumbai, India | May 2021 – Jun 2022

  • Led 40+ B2B campaigns

  • Launched firm’s branded magazine with CXO interviews

  • Improved sales workflow efficiency by 20%